Using Google+? Add LeverDigital to your circles. You’ll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news.
Google has finally unveiled brand pages for Google+, allowing businesses and brands to join Google’s social network.
“So far Google+ has focused on connecting people with other people,” Google SVP of Social Vic Gundotra said in a blog post. “But we want to make sure you can build relationships with all the things you care about—from local businesses to global brands—so today we’re rolling out Google+ Pages worldwide.”
The new Google+ brand pages look similar to Google+ Profiles, except for the little square icon that designates that it’s a Page rather than a Profile. Users can add brands such as Fox News, the Dallas Cowboys and Angry Birds to their circles, check out their information and browse their photos. When users add a brand to their circles, it increases that brand’s follower count.
Google’s launch partners include Angry Birds, CNN, Fox News, the Muppets, the Dallas Cowboys, Pepsi, Toyota, Macy’s, X Games, WWE, Train, Barcelona Football Club and Save the Children.
When the search giant first launched Google+, brands immediately jumped on the opportunity to gain additional exposure. Google soon asked brands to stop creating Google+ profiles. It quickly became a controversy that forced the company to accelerate its plans for business pages.
What do you think of the new Google+ pages? Let us know in the comments.
(Originally posted on Mashable.com by: Ben Parr)