File this one under “It’s About Time.” Today, in a post on its news blog, Facebook announced it would finally be rolling out functional, clickable hashtags. Hallelujah (#NoSarcasm). Facebook indicates the update is in response to the fact that until now, “there has not been asimple way to see the larger view of what’s happening or … Read more
Viral social media posts today are hyper-visual, and your business posts must follow suit. Users online have all the attention span of caffeinated goldfish so it’s even more important to showcase your fabulosity with stunning, beautiful imagery. That makes hiring a professional graphic designer one of the best investments you can make in your business … Read more
Facebook has just announced a new verified feature for pages and profiles, designed to give high-profile accounts an added level of authenticity. This is clearly a straightforward copy of Twitter’s own verified accounts, and even features a similar, small blue checkmark to indicate that a person or business is indeed the legitimate account holder. The mark appears … Read more
Monday, Yahoo announced that it reached deep into its pockets for $1.1 billion and used the cash to acquire Tumblr, the social media and blogging network. As with most big-tech-company-buys-small-tech-company acquisitions (see Facebook and Instagram) there are big questions about what will happen to Tumblr as its users know it today. Some have started to jump … Read more
Google might have just added a huge feature to Search. It’s trying to make it conversational. The first big search move that Google announced today at I/O was to make it more personal, so you can search for things like “my flight to london” and get information for your upcoming flight to London. Naturally. Like Google Now … Read more
Inbound, content, social, mobile, converged, omni-channel, transmedia. The list of marketing channels and strategies vying for our budgetary attention goes on and on. Where should companies invest to attract more attention and engage those that would influence or act on buying? To answer that question, we could consider the promotional advantages of each discipline: Inbound … Read more
Compare the two posts below, both written by the exact same SEO expert and each containing around the same number of words. Without knowing the subject, can you guess which post earned more links? Try 378 to 6. In addition to its visual appeal, the left post was more timely, useful and informative – all hallmarks of copywriting grace. … Read more
Your email address is often the first impression you give potential customers and clients. And you never get a second chance at that first impression, so make it a good one. If you want to be perceived as a professional, you need to think about your entire brand. Your email address represents both you and … Read more
LivingSocial has been hacked, revealing more than 50 million people’s usernames, names, birth dates, passwords, and email addresses. Here’s what you need to know. LivingSocial’s breach was found out by tech site All Things D when they acquired an internal memo from LivingSocial. The good news is that while the hackers managed to get a lot of customer … Read more
The U.S. House of Representatives has passed the controversial Cyber Intelligence Sharing and Protect Act (CISPA) by a vote of 288 to 127, RT reports. Declan McCullough of CNET details why the bill — which encourages private businesses to voluntarily share “cyberthreat information” with the U.S. government —has privacy advocates up in arms. McCullough explains that the legislation “authorizes federal agencies to conduct warrantless searches of information … Read more
