Author Archives: Kathey

7 Essential Elements for Your Small Business Website

Why does your small business have a website? It may be because you feel like you have no choice. In order to compete in today’s world, your company—no matter its size, scope, or industry—needs to have a presence on the Web, and it’s as simple as that. For this reason, many small companies scramble to … Read more

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YouTube, Google+ and LinkedIn Drive The Most Engaged Social Referrals

The fact is, many of us spend an egregious amount of time using social media (sharing tweets, commenting on FB posts, etc.). We lose ourselves in our ever updating feeds. The more curious among us even try to quantify the hours and minutes spent on social networking each day. But I’ve often wondered: What is our behavior … Read more

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Facebook Will Soon Let You Edit Your ‘Look Back’ Video

                If you’re a Facebook user, you’ve probably seen its “Look Back” feature, which was launched for the social network’s tenth anniversary. Look Back is essentially a customized video for each user that shows his or her most important Facebook moments. The video proved to be quite popular with Facebook … Read more

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Google Chrome Update Will Decrease Data Usage by Up to 50%

                Google will release an update to the mobile version of Chrome, which promises to decrease data usage while browsing by as much as 50%. Google announced the upcoming changes to its browser Wednesday in a blog post, saying, “Chrome’s data compression and bandwidth management can reduce data usage by … Read more

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Report: Facebook’s News Reader May Debut in January

                The service, which is called “Paper,” will reportedly operate in a manner similar to Flipboard, a news aggregator that pulls in social updates alongside news stories from publications of interest to the user. Paper will definitely incorporate Facebook posts, according to Re/Code. It is still unclear whether Paper will … Read more

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Google+ Rolls Out Vanity URLs to All Linked Pages?

          I received an email from Google+ today indicating that one of my pages was now eligible for a unique custom URL.       Upon further review of a number of pages I manage, I noticed all had the ability to now claim the custom URL, so long as they … Read more

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Official: Google Rolling Out App Launcher, Flat Logo

The testing is over. Google has confirmed its plans to add a new app launcher to the main Google navigation bar that will give users quicker access to other Google products. It’s the same grid-style app launcher that many users will already recognize from Android devices and Chromebook computers. Google has been testing this nav launcher since February, if … Read more

Facebook Testing Trending Topics Module

Hashtags and trending topics: Must be Twitter, right? Not so fast: The Wall Street Journal reported that Facebook is testing a trending topics section in its News Feed, featuring hashtags that are popular at that moment. A Facebook spokeswoman confirmed the test to the Journal, saying:We are running a small test of a unit on News Feed. Right now, it is only … Read more

Google Glass could be the greatest gift to emergency response since the walkee-talkee

In the not-too-distant future, Google Glass could be as essential to firefighters as the water hose. So argues communications company Mutualink, which is working on applications for Glass that would give first responders a variety of new and powerful tools to help them do their jobs. Put simply: The future of emergency response will be real-time, hands-free, … Read more

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Facebook Introduces Embeddable Posts

In an effort to inject Facebook into more public conversations, the company on Wednesday introduced embeddable posts that will let blogs and news organizations include status updates, videos and photos in stories. The posts work in the same way as embeds from Twitter and YouTube. Once your account is enabled, you will have the option to “Embed post.” That will … Read more

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